Disruptive technology, implemented. Not presented

I help executive teams choose the AI and automation work that grows the business, then build it with them. Five ventures running now, so the advice comes from operating rather than observing.

The problem

Most AI projects stall between the pilot and the P&L.


The tools work. The demos are impressive. What breaks is everything around them: nobody owns the process, the data is somewhere else, and the people expected to use it were never part of the decision.



I start from the other end. Which two or three processes cost you the most, what would it be worth to change them, and can we prove it inside a quarter. If the answer is no, you should not be spending the money.


Three Ways In

01 / BUILD

AI automation

Two or three processes where AI removes real cost. Scoped, built, handed over to your team.


6–12 weeks · fixed fee

02 / ADVISE

Strategic consulting

A standing seat with leadership on where technology fits over the next three years, and where it does not.


retained · quarterly

03 / ENABLE

Training & keynotes

AI literacy, generative AI for IP, leadership through change. Workshops, programmes and stages.


half-day to multi-week

What an engagement looks like

No open-ended discovery phase. You know the shape of the work before you commit to it.

WEEK 0

Call

Thirty minutes on what is slowing the business down. No deck, no charge.

WEEK 1–2

Diagnostic

I map the candidate processes, size the cost of each, and rank them by payback.

WEEK 3–10

Build

We build in your environment with your people in the room. Fortnightly demos.

WEEK 11–12

Handover

Documentation, training and an owner named inside your business. Then I leave.

On stage

AI in education, automation in business, the future of work, monetising IP through generative AI. Clarity for audiences who have heard enough hype.

Insights

By Dennis Kriel July 29, 2026
A personal essay on why a dairy farmer with 30 leased cows built a better AI stack than most CEOs using Gemini 3.6 Flash - and the uncomfortable lesson it holds for business leaders.
By Dennis Kriel July 28, 2026
Dennis Kriel shares a personal story about trusting AI lead-scoring over his own instinct — and the expensive lesson it taught him about the Delegation Illusion every leader needs to recognise.
By Dennis Kriel July 28, 2026
Moonshot Just Changed the Math on Open-Weight AI
By Dennis Kriel June 15, 2026
Most AI training produces motivation, not movement. Dennis Kriel explains the gap between inspiration and implementation, and what it actually takes to change how your business operates.
By Dennis Kriel June 13, 2026
A founder's account of removing AI from sales outreach after discovering it was winning the opening and losing the sale. What the numbers could not capture.